The launch of the OnePlus 3T has caused an uproar among existing OnePlus 3 users. On one hand (objectively speaking) OnePlus has taken their best product yet and made it even better to stay ahead of the flagship market competition. On the other hand, the timing of the launch undermines the greatness of what the other flagship once was.
Similarly, other OEMs like ZTE have also taken to releasing second iteration of their flagship, with the launch of the ZTE Axon 7 Enhanced (which, to be fair, was available in other regions before). Other Chinese OEMs are also releasing different variants of the same phone with differences in processor, memory, storage and more right alongside the main launch, often denoting said differences with monikers like “Premium” or “plus”. So our question to you is,
When is it alright to release an “upgraded” version of a flagship? After a particular amount of time, or at any time? How long should an OEM ideally wait to release an enhanced re-release? Should Android OEMs hold onto significant enhancements for a proper release cycle?
Let us know in the comments below!
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